Azure Traffic Manager is a DNS-based load balancer that controls user traffic distribution to service endpoints across data centers.

Azure Traffic Manager enables you to operate cloud services and websites in data centers located across the globe.

Azure Traffic Manager is resistant to failure, even if an entire Azure region fails.

It enhances application responsiveness by directing traffic to the client’s endpoint with the least number of network latency.

Azure Traffic Manager enables you to disperse traffic to your public-facing apps across the worldwide Azure regions.